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We are excited to announce a groundbreaking partnership between Rownd, the cutting-edge passwordless authentication platform, and NEAR Foundation, the innovative layer-one blockchain protocol and Blockchain Operating System. This collaboration aims to redefine user interaction in the digital realm and accelerate the adoption of Web3 technology.
“[The NEAR Foundation] is excited by the partnership with Rownd because its innovative technology can onboard new users smoothly and simply in seconds. Most importantly, it feels familiar for web2 users! We think their solution has the potential to seamlessly onboard hundreds of thousands of new users for the NEAR ecosystem and dApp partners who use them.”
Sam Wang, NEAR Foundation
Rownd’s adaptive authentication platform enhances the user experience by simplifying the sign-up process and seamlessly adapting its method and location. By bridging websites, web apps, and mobile apps, Rownd ensures that the user experience remains at the forefront of the digital landscape.
NEAR, a sharded, proof-of-stake, layer-one blockchain and Blockchain Operating System, offers simplicity, security, and scalability. The NEAR ecosystem comprises a robust network of applications, infrastructure, and support, backed by a growing community of developers, entrepreneurs, and creatives.
A unique partnership
The partnership between Rownd and NEAR Foundation allows businesses to seamlessly integrate NEAR’s virtual wallets into their products. By combining frictionless passwordless Web2 authentication with Web3 data and asset ownership, Rownd and NEAR Foundation will pave the way for a more accessible and seamless digital experience.
This collaboration has already resulted in successful integrations with several NEAR ecosystem partners. With numerous projects in the pipeline, Rownd and NEAR Foundation are demonstrating their commitment to pushing boundaries in the Web3 space.
NEAR Foundation’s ambitious goal is to onboard 1 billion people into the Web3 world. Leveraging Rownd’s expertise in streamlining signup and account creation, this partnership marks a significant step towards that objective. Both NEAR Foundation and Rownd focus on end-user experience to maximize onboarding rates and users. Together, Rownd and the Foundation are eliminating barriers and simplifying access to blockchain and decentralized applications (dApps) for millions of users that just want to try an app.
“We’re excited by our partnership with Rownd because its innovative technology can onboard new users smoothly and simply in seconds,” said Sam Wang, from the NEAR foundation. “Most importantly, it feels familiar for web2 users! We think their solution has the potential to seamlessly onboard hundreds of thousands of new users for the NEAR ecosystem and dApp partners who use them.”
The Experience
As Web3 expands into the broader non-crypto world, user experience is crucial. Most potential users are unfamiliar with blockchain, DApps, NFTs, and wallets, and introducing these concepts too early can lead to friction and user drop-off. Rownd streamlines this process by instantly creating NEAR accounts, eliminating the need for users to record passphrases or private keys. This allows new users to interact with Web3 concepts seamlessly, often without even realizing it.
As users become more knowledgeable about crypto, Rownd provides an intuitive experience for them to access their wallet, create a named wallet, and even assume full control of their wallet. NEAR’s account system simplifies this process, while Rownd further enhances the experience by prioritizing user experience. This approach enables the Web2 world to adopt the best aspects of Web3 without losing users.
Over time, as Web3 concepts become increasingly mainstream, users can gradually gain more control over their accounts and data, promoting the smooth transition and widespread adoption of Web3 technologies.
What’s Next?
Are you prepared to experience the future of digital interaction? Seize this opportunity to be part of the revolution! Set up a demo now and integrate Rownd into your existing NEAR project or begin using NEAR in just minutes. The Web3 world awaits you, and with Rownd and NEAR Foundation supporting you, there’s no limit to your potential. Contact [email protected] to get started!
Experience it yourself at https://demo.rownd.com, or if you want to get started with Rownd and NEAR, consult our documentation.
Spread the word about this exciting news with your fellow tech enthusiasts, and stay tuned for updates on how Rownd and NEAR Foundation will continue to innovate the web3 experience.
The future is here, offering unparalleled accessibility, security, and user-friendliness. Embrace the possibilities!